AutoJini Blog - Auto Dealer Marketing News, Trends, Tips

  10 Things to Consider When Buying a Vehicle   1. Needs vs. Wants Create a list of features you have to have versus a list of features you would like to have. It's good to distinguish between

There are many stories describing dealerships that went from good to great when they implemented a social media plan. Many dealerships merely have a basic website. Most are not using social media at all and don’t even have a regular blog. The main difference between a dealership benefiting

Recently we wrote a post about how the Internet has changed the 4 P’s of Marketing. Here is a follow up article on how social media has its own Marketing Ps. The Internet and social media are both heavily talked about influencers, so it is important that we know how to correctly market both of

Product. Price. Place. Promotion. The 4 Ps of marketing have been around for over fifty years and are talked about in every marketing class.  But the related marketing approaches were designed to address technology and media outlets of the past.  The internet, smart phones, and supporting

Increasing foot traffic to your dealership is a major part of selling cars. By making your dealership a destination for prospective buyers rather than a mere “stop”, your dealership will see an increase in new sales and repeat business. Here are 6 ideas that will pack your dealership

Create Your Auto Dealership Business Page on Facebook   1. CREATE YOUR ACCOUNT To create a business page, you first need to create a personal account. (If you already have a personal account on Facebook, proceed to step 7). To create your personal account, go to

Create LinkedIn Business Page of Your Dealership in 15 Easy Steps! LinkedIn is a professional social media channel that allows you to interact with experts in the auto industry and to join discussion groups on topics pertaining to auto industry, sales, marketing, and relationships.  

Has your dealership jumped on the bandwagon of using social media for branding, marketing, and sales?  Don't allow your anxiety or fear of making mistakes with the latest changes in the marketplace keep you from venturing into the exciting world of social media.  While Twitter is only

FOR IMMEDIATE RELEASE Contact: Syed Azam, President AutoJini.com, 310 Main Street, Ames IA, 50010 Office: (515) 232-2024 Visit: www.AutoJini.com Email: syed@AutoJini.com   Summary: Discount Service Center, a Springfield, VA based auto dealership, signed with AutoJini to implement an

Simply stated, if you are looking for ideas on how to attract new customers and repeat visits to your dealership’s Facebook page, here are five quick tips. These marketing tips don’t have to be daunting tasks for the Internet Manager at your dealership. They can be fun, and everyone at